MAILART - AN INTRODUCTION 
MAILART - An Introduction
Article and carvings by Melanie Sage-Enkoff of Toad Hall/Rubber Anarchy
Reprinted with permission of Lynne Dahl / Art-Stamp Journal.
Mail Art, stamped art, envelope art. We've heard the terms used. Is there a difference? Sometimes.
Mail Art can mean different things to different people, but above all, it
should give one the freedom to create and send whatever they feel is on their
mind without feeling inferior or that their work is being compared by others
receiving it. Mail Art is a form of expression, but can it really be defined
in any certain terms? I'm not sure. The purpose of this short article on Mail
Art is to help readers better decide if Mail Art is something they would like
to try by knowing a little more about it.
Mail Art can be an exchange between any number of people from 2 to 200 or
more or a piece of work sent to a mail art show. There are many terms you
will see used in Mail Art circles, and we will attempt to better acquaint
readers with what they mean.
- Guilt-free, no reply expected. This is the major philosophy behind Mail Art. All mail sent is Guilt Free. A friend of mine describes this elegantly as "the free give." The focus for some mail artists is enjoyment in the process of making the art. It's not focused on what the person on the other end of the envelope is going to think or send you in return. One sends things out because they like to send art. When it leaves the mailbox, try not to think about it again. When you get something back, it's a bonus!
- Mail Art call. Many Mail Art calls are issued every year. A call can be
a themed request for art. Sometimes calls have size maximums or other
starting points, but are usually open for interpretation. Most calls have
deadlines; if it doesn't, or one hasn't been set, it's referred to as
"ongoing" and submissions can be sent continuously. A Mail Art call is
usually originated by someone who is willing to commit the time to
organizing, documentation, planning for a show somewhere, and keeping all the
finished works in some kind of "archive." It takes some work, and one could
easily participate in several calls before hosting one to get a feel for how
they can work. You can find out about Mail Art calls in magazines like
Global Mail, Mail Box or other stamping publications. Often, a small flyer
about a Mail Art call will be passed along with other Mail Art. When you
receive a flyer for a call, write down the information or make a photocopy
and then stick it in a piece of outgoing Mail Art so that others will hear
about the call, too.
- Documentation. It was mentioned that people who host a Mail Art call are
responsible for documentation. At minimum, documentation is a list of people
who sent something to a call, and their addresses. This list is sent to
everyone who sent something to a call so that Mail Artists have the names of
others who felt compelled to send to the same show. One can pick names off
the list and send art, in hope for an exchange. The mail is sent guilt-free,
and sometimes accompanies a note like "Got your name from so-and-so call
documentation!" - but sometimes doesn't. Sometimes you may receive Mail Art
on a regular basis from people you don't know, but could assume that they may
have seen your address on documentation. Sometimes documentation includes
photocopies of some of the pieces received, and sometimes it includes actual
pieces. Each person does documentation differently, and one usually doesn't
know what kind of documentation will come in the mail until it is actually
there. One example of documentation in book form for a call titled "Rust" was a
book bound in cardboard. There was a rusty screw wrapped in cloth attached
to the front of the book, and the book was many pages thick with photocopies
of all the works received. In each book, the person who hosted the call laid
down a few of the pieces of the actual art received over their photocopied
counterparts in the book. It was quite extravagant and remarkable. Eighty
people had responded to that particular call.
- No fees, no juries, no returns. This is often seen as part of the
description for a mail art call, and is pretty straight-forward. Mail Art is
not considered a commodity, and does not have a monetary value. There is no
cost to have your work displayed at a show. Likewise, there is no jury, no
blue ribbons, no "bests." All art is accepted to the show as equal and
displayed as such. No returns. It would be quite costly to send everyone
back their art, so the person that hosts the call often keeps the pieces of
art or records them in an archive. Often the person who has hosted the call
makes the artwork available for future viewing at their home or another place
for fellow Mail Artists. Not all Mail Art calls are operated this way; I've
seen calls where each person who came to the exhibit took home a piece of the
art. Sometimes a call for Mail Art will say where the art is going
afterwards and becomes a traveling show.
- Mail Art show. Usually after a call for art is made, there are plans to
display all the pieces somewhere. This might happen on a college campus, a
store wall, a hospital, a barn - wherever there is enough room to show
every piece. The art is not put in frames under glass; it is often pinned to
bulletin boards with tacks or taped to walls, or strung from clothespins on a
line. It can be touched. It can be easily seen. No one attempts to make it
appear more glamorous than it actually is; it's art in the raw. Sometimes a
show travels around the world, and local mail artists plan for its display
in the area for a period of time, and take it down after the display to send
it off to be displayed at another place. This can take arranging months in
advance.
- Senders receive. This is another of the major philosophies behind Mail
Art. After participating in a single call, a person often has a good list of
names of people to send art to. The more that you send out, the more that
will come back to you. It takes time to develop a network of people to
exchange with, but before long, you could end up with many mail artists
responding with your work. Wonderful things come to the mail box, and I've
heard a Mail Artist's mail box referred to on many occasions as a
"Mini-Museum." How true.
- No money exchanges hands. Mail Art has been exchanged for over 40 years,
and part of what the exchange was about was a rebellion against the art
community that placed high price-tags on art, and made it inaccessible to
people without money. Only the prestigious make it into the museums. Not so
with Mail Art. What is more accessible than the mail box?
Because Mail Art is such a form of self-expression, it often wavers on the
realistic side. Issues are often themes for Mail Art, everything from child
and partner abuse to politics. Sometimes Mail Art is a play on words, or has
no theme at all. Sometimes it is heavy on humor. As you can see, Mail Art
can be many things to many people.
Once you've started sending, it's fun to find people whose art you really
feel a connection with. If you find that you connect to the subject of
women's issues, you may find yourself sending out more often to people who
also make and send this type of art. You may not send this type of art
exclusively, but find it to be a continuing theme in your art. Like other
interests in your life, you may seem to enjoy sending more of what you relate
to, but keep an open mind and be willing to open up to others ideas as well.
Mail Art is not made exclusively with rubber stamps. Mail Art may be
completely composed with paper, paints, pencils, computers, or a variety of
other things. It's an exchange where words don't need to be said because the
art speaks louder. It's a community. It's a wonderful network. It's about
finding kindrid spirits. It's meeting other people who you have a real sense
of connection with. It's a stress releaser. It's time to make art for
yourself, and is very freeing to know that you will not be judged. It can
give you a new glow, and be a place of freedom to send your art-stamped (or
non-art-stamped) mail.
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